Brand Identity
Logo variants and submarks
( Overview )
Extra versions of your logo for different places: stacked, horizontal, a small icon, one-colour.
What it is
Extra versions of your logo for different places: stacked, horizontal, a small icon, one-colour.
Why it matters
One logo rarely fits a website header, a social icon and a stamp equally well.
In practice
We prepare the set of versions you will need and show when to use each.
( Often chosen with this )
- Logo designDesigning the mark that represents your business visually, wherever it appears.→
- Colour paletteChoosing the specific colours your brand will always use.→
- Typography systemChoosing the fonts your brand uses, on your website, your packaging, everywhere.→
- Imagery directionDeciding what kind of photos and pictures belong to your brand, and what does not.→
( Next in Brand Identity )
Colour palette→Start your brand the right way
Tell us about your new business. One message is enough to begin.